We’re all influenced by others. (We just don’t like to admit it.) Instead of ignoring social pressures, we need to harness its power. Here’s how.
Motivation is less complicated than we make it. To effectively motivate others, we need to understand their priorities and the communicate the natural consequences of their behaviour.
Wish people would do what you needed them to? With better skills to influence, maybe you could get that loud co-worker to quiet down or another co-worker to meet their deadlines. Here’s how:
We stink at influencing ourselves. When we say influence — or the power to change — we define it as the ability to change our own behaviour or the behaviour of others. That’s a powerful concept if we can really grasp it. So, how do we change ourselves — and why aren’t we better at it?
The most important capacity we possess is our ability to influence behaviour change, but we humans aren’t naturally good at it. In fact, we’re terrible, which means our organisations, society, and personal lives all suffer. We need a better way to influence behaviour.
Sometimes strategic and economic motivators fail. When that happens, we need to harness the power of social motivation to influence change. See how one government agency used social motivation to get drivers to change their behaviour.